Devika Santosh

Entertainment Technology student, aspiring Experience Designer

Mid-Way

A minimum viable product for the Heinz History Center's 2027 exhibit on Western Pennsylvania's amusement park heritage.

External-facing producer handling client relations, team dynamics, budgeting, and ordering equipment for a team developing a minimum viable product for the Heinz History Center’s 2027 exhibit on Western Pennsylvania's amusement park heritage.


ROLE Producer, Narrative Designer
TIMELINE Spring 2026
Project GIF

My Role

Client-facing producer, working on maintaining client relations, running meetings, handling budgeting and purchase orders, and ensuring task management is on track.

Narrative designer creating interactive narratives that fulfill the client's historic learning objectives, while also telling personalised stories.

Art Project 1

Playtesting prototype setup.


Overview

A prototype minimum viable product for the Heinz History Center's 2027 exhibit on Western Pennsylvania's amusement park heritage.

🤔 Client Needs

  • shared experiences
  • memorable
  • multi-generational
  • emotional connection
  • transform passive viewing into active participation
  • fit into one of their three planned sections (innovation land, thrill factory, story world)

🧠 Player/Guest Needs

  • fun, thrilling to learn
  • feel inspired to preserve memories
  • curious
  • proud of connections to Western PA heritage
  • for kids, potential career paths designing amusement parks

💡 Team Goals

  • fits in the realm of digital + physical
  • not super heavy on animation or fabrication


We landed on a physical installation where guests walk up to a table with a terrain of an amusement park with four missing pieces of different shapes. The table has recognisable 3D printed amusement park attractions that have bases in the same shapes as these empty slots. These figures have different colours, and when all four pieces from the same colour are placed on the board, we unlock different rewards like colour, animation, and narrative.

Production

Budgeting and purchase orders and task management.

Budget and purchases document.


Art Project 1 Art Project 1 Art Project 1

Estimated budget, purchases, and equipment checked out.


Art Project 1 Art Project 1 Art Project 1

Scheduling and task management.
Our final organizational board by my co-producer Cayla Kennedy.
Post-it notes that mark the start and end of each task, with dependencies being stuck to eachother. When the takss are complete, the two halves of the note come together.


Client Communication

Conducted weekly meetings with clients and coordinated site visits, demos, playtests, and project needs and experience goals.

Meeting agenda and notes sample.


Playtesting

Organized playtests with multiple audiences - school groups, multigenerational family groups, and CMU students. Coordinated with faculty, staff, and client to acquire the right audiences and space setup. Onboarded guests to these experiences, provided context, took observation-based notes, and conducted interviews about user behaviour. Analysed this data for discussions with team, faculty advisors, and clients, and worked with team to find the bets directions for new iterations.

Art Project 1 Art Project 1

Playtesting.


Art Project 1

Playtest interviews and feedback collection.



Retrospective

Created during a producer roundtable retrospective workshop run by Stef Harbuck and Charles Johnson.

KEEP: Which of your methods or processes worked particularly well?

  • Physical, on-wall organization board
  • Talking to teammates individually to find out how things are going, especially if dynamics seem off

STOP: Which of your methods or processes were difficult or frustrating to use?

  • Initial ideation process - individual Miro ideation and later discussion
  • Online scrum boards
  • Getting the team all together for 25 hours a week with conflicting electives and individual worktime preferences

START: How would you do things differently next time?

  • Ask questions early on if the team dynamics feel off
  • Ideate TOGETHER. Exercises to get ideas out there, reinterpret them, tear them apart, etc.

What was the most gratifying or professionally satisying part of the project?

  • Regaining our client's trust after initial misalignment. Going beyond with ideation methods and how to communicate demos.
  • The team coming together before major milestones, taking on additional roles, reorganization.
  • Being able to get everyone to open up, and solving issues as we converse.

Takeaways

  • Being someone who is not just approachable, but also reliable to solve problems - the team kept personal issues to themselves because they thought talking about it would tear the team apart.
  • Be quick to pivot if one method does not work (project management tools, communication methods, ideation or brainstorming processes).
  • Deadlines and communication does not have to just be weekly.

Reflection

As a first-time producer on a project this long, as well as my first time handling client interactions, I learnt a lot in my role.


One of the most challenging moments was handling internal team dynamics and conflicts within the team, and realising how I could have detected them sooner.


Client relations was another major learning point, especially in taking in client needs and making sure they are understood well by the team, and handling rebuilding relations after misaligned expectations early on.

Art Project 1 Art Project 1

More

For weekly dev logs written by my co-producer, Cayla Kennedy, visit our website at https://projects.etc.cmu.edu/mid-way/
× Gallery Image

Team

Yifan Chen, Jimmy Jian, Cayla Kennedy, Jack Peng, Handan Zhang


Check out some of my other projects!

Next Project

Two to Foxtrot

For more producer work, check out: An asymmetric game where two players see different things and must communicate to win the game.

Next Project

Thank You For...

For my work with another major museum - the Children's Museum of Pittsburgh, check out: An interactive gratitude wall exhibit for the Kindness Gallery, designed to hit SEL goals, where children can better recognize other people’s actions and develop gratitude.

Next Project

Little Owl Construction Co.

For another skill, check out: UI/UX designer for a physical interactive platform that utilizes collaborative storytelling to teach middle-schoolers that college is a pathway to the entertainment technology industry, by letting them create their own animatronic show.